UK_244 - Europe Mystery Shopping Research: English Language Courses for Young Learners - AWARD

Concepts

• market research
• warsaw
• research services
• young learners
• course providers
• english language courses
• english
• young learners - award
• research
• young

Location

Description

The overarching objective of this research is to find out how the potential British Council customers perceive the British Council and its key competitors when exploring face-to-face (in-centre) English language learning options and contacting course providers via different channels. The focus will be on face-to-face (in-centre) English language courses for children (Young Learners) - reviewing the customer journey, price and product information, information about classes - e.g. the number of students in a class, length of the class etc., schedules, and learning materials offered.

Award Detail

CPV Codes

• 79310000 - Market research services
• 80310000 - Youth education services
• 73210000 - Research consultancy services

Indicators

• Contract is suitable for SMEs.