PS005A Strategic Planning Media Buying

A Contract Award Notice
by BIRMINGHAM CITY UNIVERSITY

Source
Contracts Finder
Type
Contract (Services)
Duration
35 month
Value
£4M
Sector
PROFESSIONAL
Published
20 Aug 2021
Delivery
30 Jul 2020 to 29 Jun 2023
Deadline
30 Jun 2020 00:00

Concepts

Location

Geochart for 1 buyers and 1 suppliers

1 buyer

1 supplier

Description

Birmingham City University is looking for a full service strategic planning and media buying agency. Working with the university to plan, manage and report on all strategic marketing campaigns across a range of channels and platforms such as TV, VoD, cinema, radio, online (including SEM, programmatic, DAX, GDN, Native), social media (including Facebook, Instagram, Twitter, Snapchat) and Education Channels (including UCAS, WhatUni, The Student Room, IDP Connect). Please note that the University has an outdoor media supplier therefore, outdoor media buying is excluded from this opportunity. This contract will be for a period of 3 years with an option to extend for a further period of 2 years for the total of a 5-year contract term. Please note, this tender opportunity is the next stage of the process following the issue of the early engagement PIN notice, issued on 2 February 2020 to understand the market and the capacity within that to start early engagement with suppliers.

Award Detail

1 Agden (Leamington Spa)
  • Value: £4,000,000

CPV Codes

  • 79342000 - Marketing services

Indicators

  • Contract is suitable for SMEs.

Other Information

Please follow this link to view the notice https://www.delta-esourcing.com/delta/respondToList.html?noticeId=619360996

Reference

Domains