Agent for IMAX Advertising Wrap at BFI IMAX

A Tender Notice
by BRITISH FILM INSTITUTE

Source
Find a Tender
Type
Contract (Services)
Duration
5 year
Value
£1
Sector
PROFESSIONAL
Published
26 Nov 2021
Delivery
To 28 Feb 2029 (est.)
Deadline
04 Jan 2022 12:00

Concepts

Location

London:

Geochart for 1 buyers and 0 suppliers

Description

The BFI IMAX building is located in the centre of the Waterloo roundabout in Central London in a prominent position opposite Waterloo Station. The building was commissioned by the British Film Institute and designed by Bryan Avery of Avery Associates Architects. The BFI IMAX, circular in design, has an internal drum referred to as the advertising wrap. It is not a digital screen but it has the largest canvas in the UK measuring 1,734m², supported by the latest technology in LED (48,000 LEDs). This is both dynamic and fully programmable and has the functionality to use every colour.The contract with the incumbent provider expires on 31 March 2022 and the BFI is offering the opportunity to the market to act as its advertising agent. For avoidance of doubt, the opportunity is not offered as a lease of the advertising wrap.

Renewal Options

Contract is for five years, with the option to extend for a further five year period at the sole discretion of the BFI

CPV Codes

  • 79341000 - Advertising services
  • 22462000 - Advertising material
  • 79340000 - Advertising and marketing services
  • 79341200 - Advertising management services
  • 79341400 - Advertising campaign services

Indicators

  • Variant bids may be considered.
  • This is a one-off contract (no recurrence)
  • Renewals are available.
  • Staff qualifications are relevant.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. **

Reference

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