Media Buying Services

A Tender Notice
by PRIFYSGOL BANGOR / BANGOR UNIVERSITY

Source
Find a Tender
Type
Contract (Services)
Duration
23.5 month
Value
___
Sector
PROFESSIONAL
Published
25 Jan 2021
Delivery
To 14 Feb 2023 (est.)
Deadline
24 Feb 2021 12:00

Concepts

Location

Gwynedd:

Geochart for 1 buyers and 0 suppliers

1 buyer

Description

Bangor University is currently seeking to appoint an agency or agencies to deliver creative, targeted and impactful advertising campaigns and services to increase awareness of the University and to increase student recruitment.

Lot Division

1 Digital Media Buying

Bangor University is looking for an agency who can work with us to design digital advertising campaigns, negotiate competitive packages with the media, book the media and manage the relationship with the media through to the delivery of the advertising.
2 Out of Home Media Buying

Bangor University is looking for an agency who can work with us to design out of home advertising campaigns, negotiate competitive packages with the media, book the media and manage the relationship with the media through to the delivery of the advertising.
3 Broadcast Media Buying

Bangor University is looking for an agency who can work with us to design broadcast media advertising campaigns, negotiate competitive packages with the media, book the media and manage the relationship with the media through to the delivery of the advertising. This Lot includes terrestrial TV, digital TV including video on demand and radio
4 Campaign design, creative design and production

Bangor University is looking for a highly creative agency who can advise and work with us to develop campaign messaging, adapt it for different channels and then supply it in the appropriate format for the chosen media. This is going to require a range of formats to include: video, sound (including scripts), gifs, print based adverts, online digital adverts, out of home posters (from buses to 48 sheet roadside billboards). It may also include TV advert production, however, as this is a specialist field, the University will consider agencies who don’t offer TV advert production services and these specific services may be excluded from the lot.

Renewal Options

The Contract awarded will be for a duration of two years initially with the option to extend for a further 12 months, allowing for a maximum contract duration of three years.

CPV Codes

  • 79341200 - Advertising management services
  • 79341400 - Advertising campaign services

Indicators

  • Variant bids are not accepted.
  • This is a recurring contract.
  • Options are available.
  • Renewals are available.
  • Staff qualifications are relevant.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. ** NOTE: The authority is using eTenderwales to carry out this procurement process. To obtain further information record your interest on Sell2Wales at https://www.sell2wales.gov.wales/search/search_switch.aspx?ID=107124 (WA Ref:107124) The buyer considers that this contract is suitable for consortia.

Reference

Domains