DPS for Creative and Marketing services

A Tender Notice
by CLARION HOUSING GROUP

Source
Find a Tender
Type
Dps (Services)
Duration
10 year
Value
£63M
Sector
PROFESSIONAL
Published
20 Aug 2021
Delivery
To 30 Jul 2031 (est.)
Deadline
20 Sep 2021 13:00

Concepts

Location

United Kingdom: UNITED KINGDOM

Geochart for 1 buyers and 0 suppliers

Description

Clarion Housing Group (CHG) is seeking to establish a Dynamic Purchasing System (DPS) for a range of marketing and creative services within Marketing and Communication Teams as well as other areas of the business. The below lots are included as part of this DPS Lot 1 - Day to day creative design services Lot 2 - Corporate Design Lot 3 - Freelance Design Services Lot 4 - Creative and Brand Strategy Lot 5 - Market Research Lot 6 - Regeneration Creative Design Lot 7 - Creative and Brand agencies – medium/large property schemes Lot 8 - Interior design and furnishing Lot 9 - Media buying Lot 10 - Marketing suite design and delivery Lot 11 - Hoarding and signage solutions Lot 12 - Computer Generated Imagery (CGI) Lot 13 - Architectural model makers Lot 14 - Digital and interactive systems This DPS is for Clarion Housing Group, which covers all of Clarion, including its subsidiaries present and future.

Lot Division

1 Day to day creative design services
  • Value: £600K

To cover a range of consultancy support for our smaller design briefs and campaigns either to provide specialist or supplementary skills to the in house teams. It will include day to day design work, artworking, mini branding and small campaigns. Specific project tasks within this requirement may include, but are not limited to: : • Campaign creative • Corporate Mailers • Templates • Adverts • Infographics • Populating existing templates • Leaflets • Reports • Invitations • Posters • Signage • Newsletters • Interactive pdfs • Digital assets • HTML emails • Minor branding changes/updates • Artwork • Event materials – banners/collateral • Image buying • Copywriting • Exhibition boards and supporting materials for community consultation events • Films and animations • Award submissions The areas of work which fall outside of the scope of these requirements are as follows: •PR, print, fulfilment, media buying. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

2 Corporate Design
  • Value: £600K

To create bespoke investor relations materials, annual reports, financial documents and targeted materials for key audiences on an ad-hoc and/ or programmed basis. This includes, but is not limited to, the following services: • Produce the annual and half year financial statements as well as quarterly investor updates. • Produce high-quality collateral materials for a corporate audience that may include funders, investors, political stakeholders including but not limited to: • Printed publications including newsletters, booklets, publications, leaflets, flyers, posters, invitations, reports • Digital assets • Bid tenders and documents • Development brochures • Corporate mailers • Presentation Materials • Films and animations • Infographics and templates • Copywriting • Image buying • Award submissions The areas of work which fall outside of the scope of these requirements are as follows: PR, print, fulfilment, media buying. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

3 Freelance Design Services
  • Value: £480K

To cover a range of creative support to assist with internal design overspill and will include day to day design, artworking, template population and creation of digital assets. This includes, but is not limited to, the following services: • Campaign creative • Corporate Mailers • Templates • Adverts • Infographics • Populating existing templates • Leaflets • Reports • Invitations • Posters • Signage • Newsletters • Interactive pdfs • Digital assets • HTML emails • Minor branding changes/updates • Artwork • Event materials – banners/collateral • Image buying • Films and animations The areas of work which fall outside of the scope of these requirements are as follows: •PR, print, fulfilment, media buying. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

4 Creative and Brand Strategy
  • Value: £1M

Strategic creative agency to align with our social purpose and impact, provide branding and strategy led creative. Professionals who can help us achieve our desire to be seen as a leader in the sector through thoughtful and intelligent communication campaigns and strategic development. This includes, but is not limited to, the following services: • Campaign creative development and production • Campaign coordination • Brand positioning and development work • Brand strategy • Digital marketing and emerging channels • Brand measurement • Creative design to include adverts, templates, infographics, reports, brochures, newsletters, digital assets • Image buying • Copywriting • Films and animations • Award submissions • Events The areas of work which fall outside of the scope of these requirements are as follows: •PR, print, fulfilment, media buying. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

5 Market Research
  • Value: £2M

Agencies to carry out quantitative and qualitative market research ranging from full service to field and tab. Capacity to deliver large scale representative sample telephone surveys using CATI software or similar to manage sampling. Expertise in questionnaire design and qualitative methods, preferably in a third-sector / public sector setting. Capability to deliver reports, presentations and provide analysis beyond basic cross-tabs, such as cluster analysis. This includes, but is not limited to, the following surveys: • Specific project tasks within this requirement may include, but are not limited to: -Quantitative and qualitative market research; full service to field and tab -Delivery of large scale representative sample -Telephone surveys using CATI software or similar -Questionnaire design and qualitative methods -Third sector experience -Deliver reports and presentations Provide complex analysis such as cluster analysis. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

6 Regeneration Creative Design
  • Value: £1M

To deliver smaller design briefs; campaigns; day-to-day design work; artworking; populating existing templates. Also, to provide mini branding projects and deliver digital assets. This includes, but is not limited to, the following surveys: • Formal Residents Offer documents • Newsletters • Flyers and posters • Videos • Consultation materials • Branded templates • Infographics • Populating existing branded templates • Leaflets • Reports • Invitations • Posters • Signage artwork • Interactive PDFs • Digital assets • Social media templates and assets • HTML emails • Event materials – banners/collateral/ exhibition boards • Image sourcing for design • Films and animations for online platforms The areas of work which fall outside of the scope of these requirements are as follows: • Press and media relations. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

7 Creative and Brand agencies – medium/large property schemes
  • Value: £6M

To deliver property marketing and design services for private sales and shared ownership developments across the UK including but not limited to research, brand identity, graphic design, artworking, copywriting, sales particulars including maps and detailed plans, project management, print coordination.. This includes, but is not limited to, the following surveys: • Property creative and branding services • Creative project management • Full service branded marketing collateral • Maps, site plans and floor plans • Infographics • Advertising campaign concepts and creative artworking • Populating brochure template guidelines • Signage design and artworking • Digital assets design and artworking • HTML marketing emails • Marketing event design and management • Image buying • Copywriting • Film, photography and animation planning, design, development and project management • Commissioning and managing third party suppliers e.g. CGI design, print, photography The areas of work which fall outside of the scope of these requirements are as follows: • Media management and buying • Social media management • Interior design • Sales & Marketing suites. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

8 Interior design and furnishing
  • Value: £6M

To design interior concepts, supply and install FF&E for show homes at a range of budgets, or to supply and install residential interior furniture packages to suit a range of budgets. This includes; • Supply and install residential furniture packages • Residential interior design and installation service • Residential specification consultancy service • Residential dressing and styling, removals and maintenance services The areas of work which fall outside of the scope of these requirements are as follows: •Commercial fit outs •Structural and modular builds. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

9 Media buying
  • Value: £22M

To implement media planning and buying through a fully integrated approach using online and offline channels regionally, nationally and internationally as required. This includes, but is not limited to, the following services: • Audience research and consultancy • Digital online media planning, buying and management service • Offline media planning and buying service • Integrated media performance tracking and reporting The areas of work which fall outside of the scope of these requirements are as follows: •Web design •Graphic design and branding services. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

10 Marketing suite design and delivery
  • Value: £12M

To design, supply and install sales and marketing suite solutions on site including design, fit out, FF&E, interior design and internal signage solutions. This includes, but is not limited to, the following services: • Marketing suite design and installation from Category A fit out • Marketing suite design and delivery from shell and core • Marketing suite design, manufacture and delivery – modular or bespoke builds The areas of work which fall outside of the scope of these requirements are as follows: • Branding • Hoarding, scaffold wraps and external site signage • IT set up and installation • Model making • Interactive systems. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

11 Hoarding and signage solutions
  • Value: £6M

To produce, manufacture, supply and install on-site internal and external signage solutions This includes, but is not limited to, the following services: • Artworking from templates • Di-bond hoarding production and installation • Flags production and installation • Stack board production and installation • Roadside signage production and installation • AA and AA-type directional signage • Vinyl wraps and stickers - production and installation • Scaffold banners production and installation • Scaffold wraps / monarflex production and installation • Mesh banners production and installation • Permanent signage production and installation • Retail and POS display signage production and installation • Sales boards, internal signage boards and temporary display signage production and installation • Pop up / roller banners and exhibition display production and installation The areas of work which fall outside of the scope of these requirements are as follows: • Branding, graphic design and marketing services • Marketing suite design and installation • Interior design. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

12 Computer Generated Imagery (CGI)
  • Value: £4M

To design and render photorealistic Computer Generated Imagery (CGI) of proposed developments from CAD drawings and plans. This includes, but is not limited to, the following services: • External and internal CGI views view • Virtual fly through videos • Virtual tour CGIs • Digital apartment dressing (from photo/virtual tour) • Files supplied in suitable format for integration into interactive software The areas of work which fall outside of the scope of these requirements are as follows: • Interactive systems • Microsite and website design • Standard hardware and display technology (e.g. TV screens, tablet devices, non-specialist display solutions) Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

13 Architectural model makers
  • Value: £720K

To produce realistic scaled 3D architectural models depicting finished architecture and landscapes from CAD drawings. This includes, but is not limited to, the following services: • Optional LED lighting hardware and circuit controls and ability to integrate with interactive systems • Travel models, stands and cases The areas of work which fall outside of the scope of these requirements are as follows: • Digital and interactive systems. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

14 Digital and interactive systems
  • Value: £720K

To design and supply kiosk-style interactive application software and hardware to display development and plot information through an integrated solutions at marketing suites, show homes and exhibitions. This includes, but is not limited to, the following services: • Content Management systems able to support rich media e.g. photo and video, panoramic views, interactive virtual tours etc. • Lighting and hardware integration for models, screens and touch pads • Integration into CMS/CRM for day-to-day client management (e.g. availability, plot status, add or hide plots) The areas of work which fall outside of the scope of these requirements are as follows: • Architectural model making • Website or microsite design • Branding and visual identity. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/68VQ4V438W

Renewal Options

The DPS will last for 5 years and we reserve the right to extend this on an annual rolling basis for an additional 5 years at the discretion of CHG

CPV Codes

  • 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
  • 79900000 - Miscellaneous business and business-related services
  • 79800000 - Printing and related services
  • 79340000 - Advertising and marketing services
  • 79341000 - Advertising services
  • 79342000 - Marketing services
  • 79342100 - Direct marketing services
  • 79400000 - Business and management consultancy and related services
  • 79342200 - Promotional services
  • 79413000 - Marketing management consultancy services
  • 79410000 - Business and management consultancy services
  • 79341400 - Advertising campaign services
  • 22120000 - Publications
  • 22140000 - Leaflets
  • 22150000 - Brochures
  • 22300000 - Postcards, greeting cards and other printed matter
  • 22160000 - Booklets
  • 22000000 - Printed matter and related products
  • 22314000 - Designs
  • 71242000 - Project and design preparation, estimation of costs
  • 79311100 - Survey design services
  • 79415200 - Design consultancy services
  • 79421200 - Project-design services other than for construction work
  • 79822500 - Graphic design services
  • 79930000 - Specialty design services
  • 79933000 - Design support services
  • 24931000 - Photographic plates and films
  • 22100000 - Printed books, brochures and leaflets
  • 79500000 - Office-support services
  • 79342310 - Customer survey services
  • 79342311 - Customer satisfaction survey
  • 79342320 - Customer-care services
  • 79342321 - Customer-loyalty programme
  • 79932000 - Interior design services
  • 79310000 - Market research services
  • 79311000 - Survey services
  • 79312000 - Market-testing services
  • 79313000 - Performance review services
  • 79314000 - Feasibility study
  • 79315000 - Social research services
  • 34928470 - Signage
  • 34928000 - Road furniture
  • 48321100 - Computer-aided design (CAD) system
  • 48321000 - Computer-aided design (CAD) software package
  • 48320000 - Drawing and imaging software package
  • 48000000 - Software package and information systems
  • 48300000 - Document creation, drawing, imaging, scheduling and productivity software package
  • 72212321 - Computer-aided design (CAD) software development services
  • 72000000 - IT services: consulting, software development, Internet and support
  • 48322000 - Graphics software package
  • 71220000 - Architectural design services
  • 48445000 - Customer Relation Management software package
  • 48480000 - Sales, marketing and business intelligence software package
  • 48500000 - Communication and multimedia software package
  • 48481000 - Sales or marketing software package
  • 48110000 - Point of sale (POS) software package
  • 48316000 - Presentation software package
  • 48219700 - Communications server software package
  • 48100000 - Industry specific software package
  • 48900000 - Miscellaneous software package and computer systems

Indicators

  • This is a recurring contract.
  • Renewals are available.
  • Professional qualifications are sought.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. ** The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. We will be using the Delta e-sourcing portal and to submit an application to join the DPS you will need to register with them as a supplier. The link is https://www.delta-esourcing.com/ The access code for DPS application is 68VQ4V438W The DPS is a two-stage process, as explained hereunder: In the initial set-up stage, all organisations who meet the selection criteria and are not excluded will be admitted to the DPS. There will be no limit on the number of suppliers that may join the DPS for each service category. New suppliers can also apply to join the DPS at any point during its lifetime, even those who were rejected previously. Individual contracts are awarded during the second stage. At this stage, approved suppliers of the DPS, will be invited to bid for the service category and location for a specific contract. At “Call for Competition” stage Clarion may select suppliers to bid for a specific project/ requirement based on the Lots or Housing Regions. If Clarion requires multiple Lot services, Specialisms and/ or Housing Regions for a specific project, they reserve the right to select only those suppliers who are on the DPS for all of those Lots, Specialisms and/ or Housing Regions. For more information about this opportunity, please visit the Delta eSourcing portal at: https://clarion.delta-esourcing.com/tenders/UK-UK-London:-Business-services:-law... To respond to this opportunity, please click here: https://clarion.delta-esourcing.com/respond/68VQ4V438W GO Reference: GO-2021820-PRO-18773337

Reference

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