Christmas in Liverpool - Media Buyer

Concepts

• liverpool
• advertising and marketing
• experience 'christmas
• media buying company
• media buyer
• social media
• christmas
• liverpool's retail
• marketing campaign
• city region's destination marketing organisation

Location

Description

CHRISTMAS IN LIVERPOOL - MEDIA BUYER Marketing Liverpool is the city region's destination marketing organisation (DMO). We are responsible for promoting the city region as a place to live, visit, study and invest; ensuring the city's global brand is communicated positively, consistently and imaginatively. Objective To attract to UK & NW visitors to experience 'Christmas in Liverpool' Marketing Liverpool is commissioning a media buying company to plan and deliver a marketing campaign for 'Christmas in Liverpool' 2021 to attract visitors to experience Liverpool's retail, hospitality, hotels, events and attractions. Requirements The successful company will have the following skills and experience: • Experience of managing high profile marketing campaigns to attract visitors to a destination • Ability to realise campaign objectives and return on investment through detailed, strategic planning and creative thinking • Track record of working across platforms including digital (PPC, display, paid social media), TV, radio and print to deliver an effective and measurable marketing campaign • Demonstrate ability to effectively evaluate marketing campaign, providing analysis, insights and recommendations for future improvements Timescales The campaign will be launched on Thur 11 Nov, until 31 Dec.

CPV Codes

• 79340000 - Advertising and marketing services

Indicators

• Contract is suitable for SMEs.

Other Information

Please do not contact officers directly - please use messaging function in ProContract Advert https://procontract.due-north.com/Advert?advertId=46e9ad83-c717-ec11-810e-005056...