ID 3545980 - DAERA - Northern Ireland Climate Action advertising campaign

A Contract Award Notice
by DEPARTMENT OF AGRICULTURE, ENVIRONMENT AND RURAL AFFAIRS DAERA

Source
Find a Tender
Type
Contract (Services)
Duration
not specified
Value
£300K
Sector
PROFESSIONAL
Published
24 Sep 2021
Delivery
not specified
Deadline
n/a

Concepts

Location

Northern Ireland:

Geochart for 2 buyers and 1 suppliers

Description

The Department for Agriculture, Environment and Rural Affairs (DAERA) (the Client) wishes to appoint a Contractor to deliver advertising and related services for campaign advertising. The overall purpose of this campaign is to engage audiences with climate change issues and drive awareness of the benefits and opportunities in taking action to tackle climate change, and specifically to engage people with DAERA’s Northern Ireland Climate Action (NICA) initiative, which is being promoted primarily through DAERA’s public-facing MyNI website and social media channels: MyNI facebook MyNI twitter MyNI Instagram and Farming MyNI facebook group

Award Detail

1 Ardmore Advertising Marketing (Holywood)
  • Contract
  • Reference: 023767-2021-1-1
  • Value: £300,000

Renewal Options

The Initial Contract period is 6 months with options to extend for two further 12 month periods

Award Criteria

AC1 Strategic Solution 20.3
AC2 Media Strategy, Rationale and Media Plan 25.2
AC3 Proposals for Research and Evaluation 9.8
AC4 Key Personnel Experience 9.8
AC5 Business Continuity 4.9
AC6 Total Media Cost 20
AC7 Average Hourly Rate 10

CPV Codes

  • 79341000 - Advertising services
  • 79340000 - Advertising and marketing services
  • 79341400 - Advertising campaign services
  • 79341200 - Advertising management services

Indicators

  • Options are available.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. ** Contract Monitoring - The successful contractor’s performance on the contract will be regularly monitored. Contractors not delivering on contract requirements is a serious matter. It means the public purse is not getting what it is paying for. If a contractor fails to reach satisfactory levels of contract performance they will be given a specified time to improve. If, after the specified time, they still fail to reach satisfactory levels of contract performance, the matter will be escalated to senior management in CPD for further action. If this occurs and their performance still does not improve to satisfactory levels within the specified period, it may be regarded as an act of grave professional misconduct and they may be issued with a Certificate of Unsatisfactory Performance and the contract may be terminated. The issue of a Certificate of Unsatisfactory Performance will result in the contractor being excluded from all procurement competitions being undertaken by Centres of Procurement Expertise on behalf of bodies covered by the Northern Ireland Procurement Policy for a period of twelve months from the date of issue of the certificate.

Reference

Domains