ID 3545980 - DAERA - Northern Ireland Climate Action advertising campaign
A Contract Award Notice
by DEPARTMENT OF AGRICULTURE, ENVIRONMENT AND RURAL AFFAIRS DAERA
- Source
- Find a Tender
- Type
- Contract (Services)
- Duration
- not specified
- Value
- £300K
- Sector
- PROFESSIONAL
- Published
- 24 Sep 2021
- Delivery
- not specified
- Deadline
- n/a
Concepts
Location
Northern Ireland:
2 buyers
1 supplier
- Ardmore Advertising Marketing Holywood
Description
The Department for Agriculture, Environment and Rural Affairs (DAERA) (the Client) wishes to appoint a Contractor to deliver advertising and related services for campaign advertising. The overall purpose of this campaign is to engage audiences with climate change issues and drive awareness of the benefits and opportunities in taking action to tackle climate change, and specifically to engage people with DAERA’s Northern Ireland Climate Action (NICA) initiative, which is being promoted primarily through DAERA’s public-facing MyNI website and social media channels: MyNI facebook MyNI twitter MyNI Instagram and Farming MyNI facebook group
Award Detail
1 | Ardmore Advertising Marketing (Holywood)
|
Renewal Options
The Initial Contract period is 6 months with options to extend for two further 12 month periods
Award Criteria
AC1 Strategic Solution | 20.3 |
AC2 Media Strategy, Rationale and Media Plan | 25.2 |
AC3 Proposals for Research and Evaluation | 9.8 |
AC4 Key Personnel Experience | 9.8 |
AC5 Business Continuity | 4.9 |
AC6 Total Media Cost | 20 |
AC7 Average Hourly Rate | 10 |
CPV Codes
- 79341000 - Advertising services
- 79340000 - Advertising and marketing services
- 79341400 - Advertising campaign services
- 79341200 - Advertising management services
Indicators
- Options are available.
Other Information
** PREVIEW NOTICE, please check Find a Tender for full details. ** Contract Monitoring - The successful contractor’s performance on the contract will be regularly monitored. Contractors not delivering on contract requirements is a serious matter. It means the public purse is not getting what it is paying for. If a contractor fails to reach satisfactory levels of contract performance they will be given a specified time to improve. If, after the specified time, they still fail to reach satisfactory levels of contract performance, the matter will be escalated to senior management in CPD for further action. If this occurs and their performance still does not improve to satisfactory levels within the specified period, it may be regarded as an act of grave professional misconduct and they may be issued with a Certificate of Unsatisfactory Performance and the contract may be terminated. The issue of a Certificate of Unsatisfactory Performance will result in the contractor being excluded from all procurement competitions being undertaken by Centres of Procurement Expertise on behalf of bodies covered by the Northern Ireland Procurement Policy for a period of twelve months from the date of issue of the certificate.
Reference
- ocds-h6vhtk-02c591
- FTS 023767-2021