TENDER FOR THE SUPPLY OF CRM SOFTWARE AND CONFIGURATION SERVICES TO SUPPORT THE TRANSFORMATION OF STUDENT ACQUISITION AT THE UNIVERSITY OF BIRMINGHAM

Concepts

• software package
• university of birmingham
• edgbaston
• supply of crm software
• transformation of student acquisition
• modern crm solution
• transformation of the student acquisition process
• prospective students
• configuration services
• crm

Location

Description

The University of Birmingham invites tenders for supply of Customer Relationship Management (CRM) software and associated configuration services to support the transformation of the student acquisition process and experience. The solution will replace several tools and technology used to support student attraction, application, and conversion activities across the entire education portfolio. At the heart of our ambition lies a desire to take full advantage of the latest marketing and process automation opportunities available within a modern CRM solution while also providing our staff and prospective students an efficient and effective user experience. Key areas of activity included within the scope of requirements include marketing, campaigns, events, stakeholder engagement, enquiry management, application processing and admissions.

CPV Codes

• 48000000 - Software package and information systems

Indicators

• Contract is suitable for SMEs.

Other Information

It is envisaged that the University will create an internal product team to work alongside the successful supplier to rollout and continually iterate upon an initial configuration of a solution that has the potential to become an institution wide CRM platform. We would therefore welcome the opportunity for potential suppliers to engage with us to refine these requirements through competitive dialogue. All main correspondence should go via the University's In-Tend website. Your tender documents and information must be submitted via In-Tend by the date and time specified; www.in-tendhost.com/universityofbirmingham. All requests for information will be by on-line questionnaires which are pre-loaded onto the In-Tend system. If you are requested to submit separate documents please follow the instructions provided on In-Tend ideally in PDF format unless otherwise requested. Is a Recurrent Procurement Type? : No Additional information on how to apply for this contract https://in-tendhost.co.uk/universityofbirmingham/aspx/