Agent for IMAX Advertising Wrap at BFI IMAX - AWARD

A Contract Award Notice
by BFI

Source
Contracts Finder
Type
Contract (Services)
Duration
5 year
Value
£1
Sector
PROFESSIONAL
Published
21 Apr 2022
Delivery
01 Apr 2022 to 31 Mar 2027
Deadline
04 Jan 2022 12:00

Concepts

Location

Geochart for 1 buyers and 1 suppliers

1 buyer

1 supplier

Description

The BFI IMAX building is located in the centre of the Waterloo roundabout in Central London in a prominent position opposite Waterloo Station. The building was commissioned by the British Film Institute and designed by Bryan Avery of Avery Associates Architects. The BFI IMAX, circular in design, has an internal drum referred to as the advertising wrap. It is not a digital screen but it has the largest canvas in the UK measuring 1,734m², supported by the latest technology in LED (48,000 LEDs). This is both dynamic and fully programmable and has the functionality to use every colour. The contract with the incumbent provider expires on 31 March 2022 and the BFI is offering the opportunity to the market to act as its advertising agent. For avoidance of doubt, the opportunity is not offered as a lease of the advertising wrap.

Award Detail

1 Ocean Outdoor (London)
  • Value: £1

CPV Codes

  • 79341000 - Advertising services
  • 22462000 - Advertising material
  • 79340000 - Advertising and marketing services
  • 79341400 - Advertising campaign services
  • 79341200 - Advertising management services

Indicators

  • Contract is suitable for SMEs.

Reference

Domains