Market Research Services Framework
A Tender Notice
by THE BRITISH BROADCASTING CORPORATION (BBC)
- Source
- Find a Tender
- Type
- Framework (Services)
- Duration
- 4 year
- Value
- £50M
- Sector
- PROFESSIONAL
- Published
- 29 Apr 2022
- Delivery
- 01 Mar 2023 to 28 Feb 2027
- Deadline
- 30 May 2022 14:00
Concepts
Location
London
2 buyers
Description
The BBC intends to establish a Framework Agreement of Suppliers for the delivery of Market Research Services. The Framework Agreement is divided into 3 separate Lots. Tenderers may bid individually for either Lot 1a, Lot 1b or Lot 2 or any combination of them, where they meet the Minimum Standards. The following includes the expected total value of spend for each Lot on the Framework Agreement, for the full Term (48 months). Lot 1a Continuous Tracking Studies Research - This Lot is targeted at meeting the BBC’s most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies. Total value of £42,100,000. Lot 1b Bespoke Audience Research Projects - This Lot is targeted at research studies that provide insight into people’s usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology. Total value of £6,520,000. Lot 2 Children and Education Research - This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose. Total value of £1,380,000. NB – the total values are not committed spend, and are therefore only an expectation of spend that could be made through the Framework Agreement.
Lot Division
| 1 | Continuous Tracking Studies Research
This Lot is targeted at meeting the BBC’s most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies. |
| 2 | Bespoke Audience Research Projects
This Lot is targeted at research studies that provide insight into people’s usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology. |
| 3 | Children and Education Research
This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose. |
CPV Codes
- 79310000 - Market research services
Indicators
- Bids should cover one or more lots.
- Bids should cover the whole contract.
- Renewals are not available.
- Professional qualifications are sought.
- Award on basis of price and quality.
Other Information
The awarding authority reserves the right not to award a contract and to annul the procurement process at any stage. Tenders and all supporting documents must be priced in sterling and all payments will be made in sterling. The contract shall be subject to English law. The awarding authority does not bind itself to accept the lowest, or any tender and reserves the right to accept part of a tender unless the tenderer expressly stipulates otherwise in the tender document.
Reference
- FTS 011267-2022