Digital Marketing & Digital Marketing Framework

A Tender Notice
by BATH SPA UNIVERSITY

Source
Find a Tender
Type
Framework (Services)
Duration
4 year
Value
£13M-£2M
Sector
PROFESSIONAL
Published
29 Jun 2022
Delivery
To 15 Jul 2026 (est.)
Deadline
05 Aug 2022 13:00

Concepts

Location

South West England: SOUTH WEST (ENGLAND)

Geochart for 1 buyers and 0 suppliers
Bath Spa University
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Leaflet | Map tiles by Stamen Design, under CC BY 3.0. Data by OpenStreetMap, under ODbL.

1 buyer

Description

The purpose of this Framework Agreement is to provide BSU with a new, open and transparent approach for media buying & Digital, Data & Insight Services, with the Agency providing the best possible outcomes for marketing/advertising campaigns whilst providing value.

Lot Division

1 Media buying
  • Value: £1M

The Agency will execute media plans to purchase media space regionally, nationally and internationally across a range of different channels and platforms to reach all audiences as required. Additional information: To respond to this opportunity please click here: https://www.delta-esourcing.com/respond/5U9NR7F6Q5
2 Digital, Data & Insight Services
  • Value: £12M

The Agency will obtain UCAS and similar data and offer BSU review sessions to deliver analysis throughout the cycle at key points. This shall provide BSU with Digital, Data & Insight Services. The tenderer shall offer specialist strategic support and will be accountable overall for the joint work plan and service delivery.

Award Criteria
Quality 70
Price 30

CPV Codes

  • 79413000 - Marketing management consultancy services
  • 79340000 - Advertising and marketing services
  • 79342000 - Marketing services
  • 79342100 - Direct marketing services

Indicators

  • This is a recurring contract.
  • Renewals are available.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. ** The contracting authority considers that this contract may be suitable for economic operators that are small or medium enterprises (SMEs). However, any selection of tenderers will be based solely on the criteria set out for the procurement. For more information about this opportunity, please visit the Delta eSourcing portal at: https://www.delta-esourcing.com/tenders/UK-UK-Bath:-Marketing-management-consult... To respond to this opportunity, please click here: https://www.delta-esourcing.com/respond/5U9NR7F6Q5 GO Reference: GO-2022629-PRO-20521477

Reference

Domains