Skills for Life - Lead Creative & Strategic Agency - CON_16492

A Contract Award Notice
by DEPARTMENT FOR EDUCATION

Source
Contracts Finder
Type
Contract (Services)
Duration
2 year
Value
£10M
Sector
PROFESSIONAL
Published
23 Nov 2022
Delivery
01 Oct 2022 to 30 Sep 2024
Deadline
04 Aug 2022 11:00

Concepts

Location

Geochart for 1 buyers and 1 suppliers

1 buyer

1 supplier

Description

The Department for Education have awarded a contract for a Creative & Strategic Agency to support with the Skills for Life campaigns. The Department utilised Crown Commercial Services framework RM6125 (Campaign Solutions 2) to run a competition and award the contract to the successful agency. The agency will act as lead strategic and creative agency for the government skills campaigns (currently under 'Skills for Life' umbrella brand), promoting education and training options to young people, adults and employers (including T Levels, apprentice-ships, higher technical qualifications, Skills Bootcamps, Multiply, Free courses for Jobs and basic skills). The campaign will also promote careers in priority sectors, including in STEM and other enablers to access skills and learning.

Award Detail

1 M&C Saatchi (London)
  • Value: £9,504,000

CPV Codes

  • 79340000 - Advertising and marketing services

Other Information

n/a RM6125 LoA - DfE Skills Creative & Strategic Agency - M&C Saatchi - REDACTED.pdf

Reference

Domains