T22/41_Media Buying UG Marketing Campaign

Concepts

• advertising campaign
• chelmsford
• omnichannel
• media buying ug marketing campaign
• media buying ug campaign requirement
• crowded undergraduate market
• sq media buying ug marketing campaignend date
• aru
• omnichannel approach
• suggestions of beta products

Location

East of England

Description

Please find attached the Tender Documentation relating to the Tender for Media Buying UG Campaign requirement (issued under the restricted procedure)Please note the closing date for you Selection Questionnaire is 12noon on 16 May 2023.Tenderers must check that all the documents listed in the contents have been received and are complete in all respects.T22.41_SQ Media Buying UG Marketing CampaignEnd date for Contracts Finder is for information only at this stage.

Total Quantity or Scope

ARU expect to see an insight and research-led, omnichannel approach with the agency advising on split and weighting of budget, as well as suggestions of beta products, digital innovations and new approaches and content that ARU can adopt to stand out in a crowded undergraduate market. The proposed contract would be for 2 years and 3 months [1 August 2023 start (for media to go live 1 September 2023) to 31 October 2025] with the option to extend for a 1 + 1 12-month period.

Renewal Options

1 + 1 x 12 month extensions.

CPV Codes

• 79341400 - Advertising campaign services

Indicators

• This is a one-off contract (no recurrence)
• Options are available.
• Renewals are available.
• Professional qualifications are sought.

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. **