Marketing and Creative Services for The Royal Mint

A Tender Notice
by THE ROYAL MINT

Source
Find a Tender
Type
Framework (Services)
Duration
5 year
Value
£3M
Sector
PROFESSIONAL
Published
15 Nov 2023
Delivery
To 14 Dec 2028 (est.)
Deadline
15 Dec 2023 12:00

Concepts

Location

Pontyclun

Geochart for 2 buyers and 0 suppliers

2 buyers

Description

The Royal Mint has a requirement for the provision of marketing and creative services.

Lot Division

1 Marketing Ideation and Campaign Delivery
  • Value: £2M

Suppliers will be expected to deliver creative concepts and solutions to a specific brief. This could be a brand, product or themed campaign. The supplier will be asked to develop the overarching creative concept/messaging and be able to produce assets for the media plan.
2 Social Media Strategy and Asset Delivery
  • Value: £750K

Initial support developing The Royal Mint's social media strategy across established and new channels (paid and earned). Ongoing need for brand and themed content series relevant to the channel (e.g. Tik Tok, LinkedIn and Instagram) as well as channel insight and technical advise.
3 Marketing Content
  • Value: £1M

Marketing content for The Royal Mint's channels this could be planned and briefed as part of a wider campaign or an ad hoc request for quick turn around. Examples include video production and editing, B2B materials such as sales presentations, translations or adverts, animations, copywriting, social media series or graphics.

CPV Codes

  • 79340000 - Advertising and marketing services
  • 79342000 - Marketing services

Indicators

  • Restrictions apply to the lot award allocation.
  • Bids should cover one or more lots.
  • Bids should cover the whole contract.
  • This is a recurring contract.
  • Renewals are available.
  • Award on basis of price and quality.

Reference

Domains