Leisure Development Partner for the UK Leisure Framework 2022-2026

A Tender Notice

Find a Tender
Framework (Works)
4 year
13 Jul 2021
01 Feb 2022 to 31 Jan 2026
12 Aug 2021 11:00



United Kingdom:

Geochart for 1 buyers and 0 suppliers

1 buyer


Denbighshire Leisure Limited (DLL) are again excited to be engaging with the market with this opportunity. This is an opportunity for a potential development partner to work with Denbighshire Leisure Limited in elevating this next iteration of the Framework to even greater heights than the previous two iterations.

Total Quantity or Scope

DLL is renewing its UK Leisure Framework and seeking a Single Delivery Partner or well managed consortia who are prepared to establish a JV or other entity as a single point of contact to Manage and deliver the Framework. The appointed developer will be a leisure led specialist who has a successful and demonstrable track record of delivery of Leisure, Recreational, Multi-Use Leisure, Hotel, and Café, Bar, Theatre, Spa and Wellbeing focused centers. The scope of services deliverable under this framework are: Concept to cost certainty for client’s calling off from the Framework Feasibility and Business Planning Supply chain leverage Speed of Delivery Project Management Operations and Marketing Support Risk Transfer Track record of Successful delivery Reduced tendering costs The Framework can provide where required as part of the project deal: Feasibility studies and business planning Design management Design services Construction Sourcing of and provision of Private financing option Marketing, Branding and Sales Development. Provision of Equipment and Services such as: Sales and marketing management to include Impact sales teams Marketing campaign Brand development Staff Training Digital Marketing Mystery shopping Equipment: Under the Framework Leisure Operators may purchase leisure equipment: Health and Fitness Equipment Play, Climbing, Toning Equipment Office and Leisure furniture Drowning detection IT solutions Signage Food and Beverages. In terms of DLL expectations from its Partner DLL is seeking: a. To pro-actively and robustly manage the Framework delivery, b. Marketing, Promoting and Developing the Framework, ensuring that the success of the Framework is progressive and that clear marketing strategies and objectives are agreed, delivered, and beaten. c. Liaise with DLL on a regular basis to develop the Framework, reporting on Project Progress. d. Pro-actively market the framework and seek development and project delivery opportunities, promoting DLL and the framework. e. Service an income back to DLL through its framework management processes; and f. Manage client engagement through the term of the Framework, through construction and beyond into the defect period. To act as employer in relation to any construction project on behalf of the Client and therefore managed at practical completion, and through the defects liability period and beyond to ensure the quality of the build, and framework services. For the Project Client: g. Providing a procurement strategy for the client project which gives the client cost certainty before they commit to proceeding with the development and enter into contract. h. Developing client designs working as necessary with an appropriate design team; i. Sourcing and arranging finance or funding packages as necessary for the Clients project; j. Taking the risk of the Client Project, site investigations and surveys until such a time that the client has achieved cost certainty, and is in a position to enter into contract; k. Project Managing the Project on behalf of the Client until final handover; l. Act as the Employer under the build contract and take some of the risk of the Project until Practical Completion, and provide customer support to the Client even after the achievement of Practical Completion chasing rectification of defects and any other issues. m. Support the client on the long-term strategic planning of the facility and wider leisure provision to ensure a viable and sustainable facility is developed and managed. n. The ability to enable the client to develop a business model, giving consideration to the wider community and the provisions that are already available within the area. o. Liaise with DLL on a regular basis to develop the Framework, report on Project Progress. p. Pro-actively market the framework and seek development and project delivery opportunities, promoting DLL and the framework above any other. q. Collaborate and transparently service an income back to DLL throughout its framework management processes. Additional information: For assistance on the process on Sell2Wales, please contact - - Help and Resources - https://www.sell2wales.gov.wales/helpandresources - FAQ’s - https://www.sell2wales.gov.wales/sitehelp/help_faq.aspx For further information, please contact Andy Moreland (andy.moreland@denbighshireleisure.co.uk)

Renewal Options

The Framework is to be renewed every 4 years subject to any extensions permitted and client DLL demand.

Award Criteria

Price 25
Quality criteria, as listed in the procurement documents 75
price See documents

CPV Codes

  • 45212000 - Construction work for buildings relating to leisure, sports, culture, lodging and restaurants
  • 45211350 - Multi-functional buildings construction work
  • 66120000 - Investment banking services and related services
  • 37480000 - Machinery or apparatus for leisure equipment
  • 45212100 - Construction work of leisure facilities
  • 45212110 - Leisure centre construction work
  • 66000000 - Financial and insurance services
  • 66122000 - Corporate finance and venture capital services
  • 71200000 - Architectural and related services
  • 79340000 - Advertising and marketing services
  • 92610000 - Sports facilities operation services
  • 92620000 - Sport-related services
  • 30100000 - Office machinery, equipment and supplies except computers, printers and furniture
  • 30200000 - Computer equipment and supplies
  • 37400000 - Sports goods and equipment
  • 37410000 - Outdoor sports equipment
  • 37420000 - Gymnasium equipment
  • 37430000 - Boxing equipment
  • 37440000 - Fitness equipments
  • 37460000 - Target and table games and equipments
  • 37470000 - Golf and bowling equipments
  • 45112711 - Landscaping work for parks
  • 45212140 - Recreation installation
  • 45212150 - Cinema construction work
  • 45212172 - Recreation centre construction work
  • 45212180 - Ticket offices construction work
  • 45212210 - Single-purpose sports facilities construction work
  • 37416000 - Leisure equipment
  • 45212211 - Ice rink construction work
  • 45212212 - Construction work for swimming pool
  • 45212213 - Sport markings works
  • 45212220 - Multi-purpose sports facilities construction work
  • 45212221 - Construction work in connection with structures for sports ground
  • 45212222 - Gymnasium construction work
  • 45212224 - Stadium construction work
  • 45212225 - Sports hall construction work
  • 45212230 - Installation of changing rooms
  • 45212300 - Construction work for art and cultural buildings
  • 45212320 - Construction work for buildings relating to artistic performances
  • 45212321 - Auditorium construction work
  • 45212322 - Theatre construction work
  • 45212330 - Library construction work
  • 45212331 - Multimedia library construction work
  • 45212400 - Accommodation and restaurant buildings
  • 45212410 - Construction work for lodging buildings
  • 45212420 - Construction work for restaurants and similar facilities
  • 45212421 - Restaurant construction work
  • 45212422 - Canteen construction work
  • 45212423 - Cafeteria construction work
  • 45212500 - Kitchen or restaurant conversion
  • 45212600 - Pavilion construction work
  • 48100000 - Industry specific software package
  • 51100000 - Installation services of electrical and mechanical equipment
  • 71240000 - Architectural, engineering and planning services
  • 71241000 - Feasibility study, advisory service, analysis
  • 71250000 - Architectural, engineering and surveying services
  • 71420000 - Landscape architectural services
  • 73000000 - Research and development services and related consultancy services
  • 79341000 - Advertising services
  • 79342000 - Marketing services
  • 79342320 - Customer-care services
  • 80511000 - Staff training services
  • 79410000 - Business and management consultancy services


  • Variant bids may be considered.
  • This is a recurring contract.
  • Options are available.
  • Renewals are available.
  • Professional qualifications are sought.
  • Technical restrictions apply.

Other Information

It is hoped this opportunity will generate interest within the Market as it is an exciting opportunity. Please also note that DLL are looking for one partner to deliver or manage the delivery of all aspects of the Framework, they are not seeking expressions of interest from organisations who can only deliver one aspect of the services e.g. design only, construct only, finance only etc. This PIN notice is being released to give potential bidders an opportunity to express initial interest in the Framework. It is to provide early engagement with the market and not designed as part of the overarching procurement strategy. All documents relating to the procurement will be issued with the Contract Notice. ** PREVIEW NOTICE, please check Find a Tender for full details. ** Denbighshire Leisure Limited are again excited to be engaging with the market with this opportunity. … The previous iterations of the Framework to date have been hugely successful and past projects can be viewed on the current iterations of the Frameworks website (https://leisureframework.co.uk/case-studies/). Bidders that wish to ask any questions around potentially bidding for the Framework, or to express an interest in the Framework, should contact Andy Moreland on andy.moreland@denbighshireleisure.co.uk and detail their questions, or their experience in dealing with clients as outlined in the short description. This will enable potential bidders to determine whether they want to proceed with their bid. … NOTE: To register your interest in this notice and obtain any additional information please visit the Sell2Wales Web Site at https://www.sell2wales.gov.wales/Search/Search_Switch.aspx?ID=112303. The buyer has indicated that it will accept electronic responses to this notice via the Postbox facility. A user guide is available at https://www.sell2wales.gov.wales/sitehelp/help_guides.aspx. Suppliers are advised to allow adequate time for uploading documents and to dispatch the electronic response well in advance of the closing time to avoid any last minute problems. The Contractor shall ensure that all contracts with Subcontractors and Suppliers which the Contractor intends to procure following the Award date, and which the Contractor has not, before the date of this Contract, already planned to award to a particular Subcontractor or Supplier, are advertised through the Sell2Wales portal (www.sell2wales.gov.wales) and awarded following a fair, open, transparent and competitive process proportionate to the nature and value of the contract. Under the terms of this contract the successful supplier(s) will be required to deliver Community Benefits in support of the authority’s economic and social objectives. Accordingly, contract performance conditions may relate in particular to social and environmental considerations. The Community Benefits included in this contract are: Under the terms of this Contract the successful candidate will be required to deliver community benefits in support of the Welsh Government’s Act of 2015 (WA Ref:112303) The buyer considers that this contract is suitable for consortia.