Media Services/CPN/PRO/2022

A Contract Award Notice
by THE OPEN UNIVERSITY

Source
Find a Tender
Type
Contract (Services)
Duration
not specified
Value
£70M
Sector
PROFESSIONAL
Published
26 Jan 2023
Delivery
not specified
Deadline
n/a

Concepts

Location

Milton Keynes

Geochart for 1 buyers and 1 suppliers

1 buyer

1 supplier

Description

The Open University (The OU) has tendered for the provision of media services, to include media strategy, domestic and international media planning and buying, econometric modelling, campaign optimisation, media partnerships and other media deliverables.

Total Quantity or Scope

This procurement included the following services:- • Media strategy, planning and buying – all online and offline channels • Econometrics modelling • Campaign optimisation • Media partnerships • Other media deliverables for any OU brand/product as may be required• UK and International markets Audiences may include, but not be limited to: B2C, B2B, & Trade as well other stakeholder groups including consumers, government, employers, donors and community (staff, students and alumni) Any additional purchases related to these services may be made with the successful supplier to support continuity of service, any options will be set out in the tender documents.

Award Detail

1 Omd Group (London)
  • Procurement for the Provision of Media Services
  • Reference: 002413-2023-oupa10798-1
  • Value: £70,000,000

Award Criteria

As set out in the Invitation to Tender 70
As set out in the Invitation to Tender 30

CPV Codes

  • 79340000 - Advertising and marketing services

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. **

Reference

Domains