Market Research Services Framework

A Contract Award Notice
by THE BRITISH BROADCASTING CORPORATION (BBC)

Source
Contracts Finder
Type
Framework (Services)
Duration
4 year
Value
£50M
Sector
PROFESSIONAL
Published
11 Apr 2023
Delivery
01 Mar 2023 to 28 Feb 2027
Deadline
30 May 2022 13:00

Concepts

Location

Geochart for 1 buyers and 27 suppliers

Description

The BBC has awarded a Framework Agreement for the delivery of Market Research Services. The Framework Agreement is divided into 3 separate Lots. Tenderers bid individually for either Lot 1a, Lot 1b or Lot 2 or a combination of them, where they met the Minimum Standards. The following includes the expected total value of spend for each Lot on the Framework Agreement, for the full Term (48 months). Lot 1a Continuous Tracking Studies Research - This Lot is targeted at meeting the BBC's most complex and strategic media sector research requirements, integrating behavioural (use and consumption) and perception (experience / satisfaction) and applying a leading edge of technological development in data collection and processing and brand tracking studies. Total value of £42,100,000. Lot 1b Bespoke Audience Research Projects - This Lot is targeted at research studies that provide insight into people's usage of and attitudes to media products and services, drawing on input from a range of different demographic groups and geographical regions, including the requirement to sample harder to reach, niche and diverse audiences within any methodology. Total value of £6,520,000. Lot 2 Children and Education Research - This Lot is targeted at research studies that provide insight into how children discover our content, how children find and consume media and who is influential in helping them choose. Total value of £1,380,000. NB - the total values are not committed spend, and are therefore only an expectation of spend that could be made through the Framework Agreement.

Award Detail

1 Ipsos MORI (London)
  • Value: £50,000,000
2 Walnut Unlimited (London)
  • Value: £50,000,000
3 Yonder Consulting (London)
  • Value: £50,000,000
4 BMG Research (Birmingham)
  • Value: £50,000,000
5 Dipsticks Research (Hexam)
  • Value: £50,000,000
6 Yougov (London)
  • Value: £50,000,000
7 Kantar Media (London)
  • Value: £50,000,000
8 Nielsen Media Research (London)
  • Value: £50,000,000
9 GFK (London)
  • Value: £50,000,000
10 Harris Interactive (London)
  • Value: £50,000,000
11 2CV (London)
  • Value: £50,000,000
12 Differentology (Newcastle upon Tyne)
  • Value: £50,000,000
13 Esro (London)
  • Value: £50,000,000
14 Flood & Partners (London)
  • Value: £50,000,000
15 Hook Research (Oxford)
  • Value: £50,000,000
16 Jigsaw Research (London)
  • Value: £50,000,000
17 Magenta Research (Surbiton)
  • Value: £50,000,000
18 MEL Research (Birmingham)
  • Value: £50,000,000
19 MTM London (London)
  • Value: £50,000,000
20 Oxygen Brand Consulting (Milnthorpe)
  • Value: £50,000,000
21 Saul Parker Consulting (Thames Ditton)
  • Value: £50,000,000
22 Trinity Mcqueen (Leeds)
  • Value: £50,000,000
23 Truth Consulting (London)
  • Value: £50,000,000
24 Beano Studios (London)
  • Value: £50,000,000
25 DJS Research (Stockport)
  • Value: £50,000,000
26 Everfi (London)
  • Value: £50,000,000
27 Sherbert Research (Marlow)
  • Value: £50,000,000

CPV Codes

  • 79310000 - Market research services

Indicators

  • Contract is suitable for SMEs.
  • Contract is suitable for VCOs.

Reference

Domains