Prospectus Services/RES/PRO/2024

A Contract Award Notice
by OPEN UNIVERSITY(THE)

Source
Find a Tender
Type
Contract (Services)
Duration
2 year (est.)
Value
£426K
Sector
PROFESSIONAL
Published
05 Jul 2024
Delivery
To 05 Jul 2026 (est.)
Deadline
n/a

Concepts

Location

MILTON KEYNES

Geochart for 2 buyers and 2 suppliers

2 buyers

2 suppliers

Description

The Open University (OU) is seeking to establish a two framework agreements with a single supplier for the provision of : a) Lot 1 Prospectus Services Lead Agency b) Lot 2 Prospectus Services Production Agency

Lot Division

1 Prospectus Services Lead Agency

Responsible for the lead production of the University's core prospectuses, which include artwork and templates for the entire suite. They will work closely with other design teams to ensure that guidelines are adhered to. Currently they are responsible for the production of seven of the core prospectuses. We require a supplier who can: Be the lead prospectus creative agency on the production of creative concepts, including the production of the prospectus front covers, page templates, style sheets, heading levels, navigation tools and overall design of the prospectuses ensuring that these adhere to Brand Guidelines and creative direction. If required, work closely with the Brand Agency, Havas, to ensure that any new creative direction is implemented into the prospectus artwork. In this situation the Brand agency, Havas, will take the lead on prospectus creative and the production of the templates. Present creative concepts to the content team at the start of the annual production process and supply narrative behind concept decision making process. Once concepts are approved, produce the master artwork templates, stylesheets and heading hierarchy for the prospectuses. Present and supply the master templates to the production agency and OU design teams. Be the main point of contact for other design teams, offering a 'helpline' should there be any queries on the master templates. Create front covers for all prospectuses which can then be supplied to the other design teams. Work with the Content Team within Marketing to create global amend documents to inform other designers of high-level amends across the entire prospectus suite. Ensure that as part of the project management there is quality control of all outputs from the agency. Project and account management of the production of seven of the University's prospectuses from Word document to fully artworked prospectus within the required timescales. Sourcing of imagery for use in the prospectuses which adheres to the Brand guidelines. Quality audit of the final prospectuses prior to uploading the artwork for print. Once artwork is approved for print, supply the final approved document in PDF singles and spreads within two days of notification. Also supply full high-resolution artwork to the University within a week of final approval to print. On completion of the projects take part in a debrief assessing how the project went and making any suggestions for improvements. Production management of any ad-hoc content projects that arise during the year

Award Criteria
Delivering the service 30.0
Account Management 15.0
Efficiency & innovation 10.0
Creative thinking 10.0
Sustainability 5.0
Design Exploration & Master template build (tab 2) and Project Management and Audit (tab 3) 13.5
Prospectus Production (tab 4) 13.5
Adherence to Terms 3.0
2 Prospectus Services Production Agency

The OU is looking to award a contract to one supplier who will be responsible for the production of six of the University's prospectuses. In total the University produces 17 core prospectuses between the months of August and March each year. We require a production agency who will work closely with the Prospectus Services lead agency and be responsible for managing the production of six of the University's prospectuses. Undertake project and account management of the production of six of the University's prospectuses from Word document to fully artworked prospectus within the required timescales. Work with the creative lead agency to fully understand the master templates, stylesheets and heading hierarchy that need to be adopted for the prospectus suite. Liaise with the creative lead on any design issues that may arise during the production process. Sourcing of imagery for use in the prospectuses which adheres to the Brand guidelines. Quality audit of the final prospectuses prior to uploading the artwork for print. Once artwork is approved for print, supply the final approved document in PDF singles and spreads within two days of notification. Also supply full high-resolution artwork to the University within a week of final approval to print. On completion of the projects take part in a debrief assessing how the project went and making any suggestions for improvements. Production management of any ad-hoc content projects that arise during the year.

Award Criteria
Delivering the service 30.0
Account management 15.0
Efficiency & Innovation 10.0
Creative thinking 10.0
Sustainability 5.0
Prospectus Production (tab 2) 27.0
Adherence to terms 3.0

Award Detail

1 Rock Kitchen Harris (Leicester)
  • Prospectus Services Lead Agency
  • Num offers: 2
  • Value: £259,000
  • Contractor is an SME.
2 Creative Triangle (Leicester)
  • Prospectus Services Production Agency
  • Num offers: 4
  • Value: £167,000
  • Contractor is an SME.

Renewal Options

2 x 12 months

CPV Codes

  • 79342000 - Marketing services

Indicators

  • Options are available.

Reference

Domains