Marketing Services
A Contract Award Notice
by TRANSPORT FOR GREATER MANCHESTER
- Source
- Contracts Finder
- Type
- Contract (Services)
- Duration
- 0.5 year
- Value
- £98K
- Sector
- PROFESSIONAL
- Published
- 14 Oct 2024
- Delivery
- 14 Oct 2024 to 13 Apr 2025
- Deadline
- 05 Jul 2024 16:00
Concepts
Location
Geochart for 1 buyers and 1 suppliers
1 buyer
- Transport for Greater Manchester Manchester
1 supplier
- Behaviours Agency Halifax
Description
Transport for Greater Manchester undertook a 3 quote exercise for a discreet, low value, time-bound marketing consultancy services. This includes development of a strategic marketing framework, including - Define commercial objectives; - Define audience and behavioural personas; - Define behavioural change plan; and - Marketing strategy including messaging and channel framework. and management of a specific marketing campaign, including; Campaign ideation and concepting; Asset creation; and Campaign toolkit including messaging, graphics and channel templates.
Award Detail
1 | Behaviours Agency (Halifax)
|
CPV Codes
- 79342000 - Marketing services
Indicators
- Contract is suitable for SMEs.
- Contract is suitable for VCOs.
Reference
- 2024/510
- CF 4243a3ad-10a6-477d-85cd-3f0f84f1f427