Market Research and Insight Services

A Contract Award Notice
by NETWORK RAIL INFRASTRUCTURE LTD

Source
Find a Tender
Type
Contract (Services)
Duration
6 year (est.)
Value
£240K-£7M
Sector
PROFESSIONAL
Published
18 Feb 2021
Delivery
To 23 Feb 2027 (est.)
Deadline
n/a

Concepts

Location

United Kingdom:

Geochart for 1 buyers and 9 suppliers

Description

Network Rail identified a requirement for the provision of market research from third-party suppliers to provide the following activities both nationally and regionally: - Quantitative and qualitative primary market research - Commercial market intelligence - Online survey tool

Lot Division

1 Qualitative and Quantitative Primary Market Research

The lot includes but not limited to the following: • B2C/B2B/CX • Employee engagement • Communications development & evaluation • Brand reputation • Politicians • Journalists • Mystery shopping • Pedestrian counting • Behaviour change • Segmentation • Public health and safety

2 Commercial Market Intelligence

The lot includes but not limited to the following: • Trends and insight into retail buying behaviours of consumers o General retail consumer buying behaviours (national and global o Travel retail consumer buying behaviours (national and global o Customer experience – experiential activity • Customer profiling and segmentation • Thought leadership in the retail and commercial sphere • Turning information into actionable insights for daily decision-making and strategic planning

3 Online Tool

The lot includes but not limited to the following: • Requires bespoke registration and onboarding process • Quantitative panel and qualitative functions • Support service for users including but not limited to access support, building surveys, training support etc. • Unlimited users & surveys capability • Easy and intuitive to use for non-research specialists • Template questionnaires provided for different types of surveys • Ability to undertake targeted surveys • Supplier to provide training to users throughout contract including but not limited to usability training as required by Network Rail on an ad-hoc basis • Tools to be compatible across multiple systems and platforms including but not limited to Microsoft and Apple desktops, IOS and Android • Tool to meet highest security standards and GDPR compliant

Award Detail

1 Yonder Consulting (London)
  • Qualitative and Quantitative Primary Research
  • Reference: 003312-2021-1
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
2 Strategic Research & Insight (Cardiff)
  • Qualitative and Quantitative Primary Research
  • Reference: 003312-2021-1
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
3 Savanta Group (London)
  • Qualitative and Quantitative Primary Research
  • Reference: 003312-2021-1
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
4 DJS Research (Stockport)
  • Qualitative and Quantitative Primary Research
  • Reference: 003312-2021-1
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
5 Pricewaterhousecoopers (London)
  • Qualitative and Quantitative Primary Research
  • Reference: 003312-2021-1
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
6 Yonder Consulting (London)
  • Commercial Market Intelligence
  • Reference: 003312-2021-2
  • Value: £4,800,000 [share]
  • Awarded to group of suppliers.
7 DJS Research (Stockport)
  • Commercial Market Intelligence
  • Reference: 003312-2021-2
  • Value: £4,800,000 [share]
  • Awarded to group of suppliers.
8 Savanta Group (London)
  • Commercial Market Intelligence
  • Reference: 003312-2021-2
  • Value: £4,800,000 [share]
  • Awarded to group of suppliers.
9 Questionpro (London)
  • Online Tool
  • Reference: 003312-2021-3
  • Value: £240,000

Award Criteria

Technical 70%
Commercial 30%
Not to Exceed Rate 100%

CPV Codes

  • 79310000 - Market research services
  • 79311000 - Survey services

Indicators

Other Information

** PREVIEW NOTICE, please check Find a Tender for full details. **

Reference

Domains