Market Research and Insight Services

A Utilities Contract Award Notice
by NETWORK RAIL INFRASTRUCTURE LTD

Source
OJEU
Type
Framework (Services)
Duration
6 year (est.)
Value
£12M
Sector
PROFESSIONAL
Published
23 Feb 2021
Delivery
To 23 Feb 2027 (est.)
Deadline
n/a

Concepts

Location

London

Geochart for 2 buyers and 9 suppliers

2 buyers

6 suppliers

Description

Network Rail has identified a requirement for the provision of market research from third-party suppliers to provide the following activities both nationally and regionally: — quantitative and qualitative primary market research; — commercial market intelligence; — online survey tool.

Lot Division

1 Quantitative and Qualitative Primary Market Research

The appointed service providers will be required to cover some or all expertise in undertaking primary research. The lot includes but not limited to the following: • B2C/B2B/CX; • employee engagement; • comms development and evaluation; • brand reputation; • politicians; • journalists; • mystery shopping; • pedestrian counting; • behaviour change; • segmentation; • public health and safety.
2 Commercial Market Intelligence

The appointed service providers are required to provide primarily secondary research to inform our commercial property business. The lot includes but not limited to the following: • trends and insight into retail buying behaviours of consumers; — general retail consumer buying behaviours (national and global; — travel retail consumer buying behaviours (national and global; — customer experience – experiential activity; • customer profiling and segmentation; • thought leadership in the retail and commercial sphere; • turning information into actionable insights for daily decision-making and strategic planning.
3 Online Tool

The appointed service provider is required to provide an online survey tool that empowers Network Rail employees to undertake in-house research. The lot includes but not limited to the following: • requires bespoke registration and onboarding process; • quantitative panel and qualitative functions; • support service for users; • unlimited users and surveys; • easy and intuitive to use for non-research specialists; • template questionnaires provided for different types of surveys; • ability to undertake targeted surveys; • supplier to provide training to users throughout contract; • tools to be compatible across multiple systems and platforms; • tool to meet highest security standards; • GDPR compliant.

Award Detail

1 DJS Research (Stockport)
  • Quantitative and Qualitative Primary Market Research
  • Num offers: 10
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
  • Contractor is an SME.
2 Strategic Research & Insight (Cardiff)
  • Quantitative and Qualitative Primary Market Research
  • Num offers: 10
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
  • Contractor is an SME.
3 Yonder Consulting (London)
  • Quantitative and Qualitative Primary Market Research
  • Num offers: 10
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
  • Contractor is an SME.
4 Savanta Group (London)
  • Quantitative and Qualitative Primary Market Research
  • Num offers: 10
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
5 Pricewaterhousecoopers (London)
  • Quantitative and Qualitative Primary Market Research
  • Num offers: 10
  • Value: £7,000,000 [share]
  • Awarded to group of suppliers.
6 Yonder Consulting (London)
  • Commercial Market Intelligence
  • Num offers: 6
  • Value: £4,800,000 [share]
  • Awarded to group of suppliers.
  • Contractor is an SME.
7 DJS Research (Stockport)
  • Commercial Market Intelligence
  • Num offers: 6
  • Value: £4,800,000 [share]
  • Awarded to group of suppliers.
  • Contractor is an SME.
8 Savanta Group (London)
  • Commercial Market Intelligence
  • Num offers: 6
  • Value: £4,800,000 [share]
  • Awarded to group of suppliers.
9 Questionpro (London)
  • Online Tool
  • Num offers: 2
  • Value: £240,000
  • Contractor is an SME.

Award Criteria

Technical 70.0
Commercial 30.0
Not to exceed rate 100.0

CPV Codes

  • 79310000 - Market research services
  • 79311000 - Survey services

Indicators

  • Award on basis of price and quality.

Reference

Domains