(NU/1589-15) Agency Support for Farrell Centre Website Development

Concepts

• farrell centre
• newcastle
• business services
• farrell centre website development
• first phase of the farrell centre website
• website build
• initial stage of the website
• opening of the physical centre
• development of content
• agency support

Location

Newcastle

Description

We are seeking to appoint a supplier to work on the first phase of the Farrell Centre website, and support on audience segmentation and the development of content. This initial stage of the website is anticipated to be the first phase, pre-opening of the physical centre, but able to communicate the Farrell Centre’s pre-opening and online programmes including podcasts, an online magazine, virtual programme, as well as conveying the centre’s aims and offer to its variety of audiences. The website build will identify the website structure and build the main sections, which would then be fleshed out with further additional content as the centre grows towards opening and builds its programme. This is a further competition to Lot 1 (Web Services, SEO and Digital Content) of the Marketing DPS (NU1589).

Total Quantity or Scope

Newcastle University invites bids to join a Dynamic Purchasing System it is establishing for the supply of a range of marketing services. The Newcastle University Marketing Department is a comprehensive, world-class marketing team dedicated to serving our partners, academics and students. This DPS will also be used for marketing across the entire University and is not limited to the central team. Our vision for marketing at Newcastle encompasses the following: • embracing a ‘digital first’ approach; • encouraging our team through personal growth; • engaging with our clients and audiences; • delivering an exceptional marketing strategy. There will be six lots on this DPS: 1) web services, SEO and digital content; 2) graphic design and print, branding, copywriting; 3) programmatic advertising management, media buying, public relations; 4) social media, paid search and paid social; 5) international; 6) platforms.

Award Detail

Award Criteria

CPV Codes

• 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
• 72000000 - IT services: consulting, software development, Internet and support

Indicators

• Award on basis of price.