(NU1589-19) Newcastle University Strengths Video Project

Concepts

• newcastle
• newcastle university
• business services
• newcastle university strengths video project
• newcastle university marketing department
• high quality videos
• entire university
• university’s video brand guidelines
• university
• overview video

Location

North East England:

Description

We are seeking to appoint a supplier to produce a suite of 6 high quality videos, with alternate edits for social channels, promoting our core strengths as a University. The supplier will work alongside internal teams to research the stories and produce a production plan before completing the filming and editing work. While the videos will need to meet the University’s video brand guidelines, they are due to be used as hero content for at least the next 3 years. They must look contemporary, engage a range of audiences and have a high quality visual style. The supplier specifically is required to have the ability to provide the following services: 1) Produce 5 videos, one for each of our strengths, each around 5-10 minutes long 2) Produce 1 overview video, combining the main 5 videos in to a 10-15 minute super cut 3) Supply alternate cuts of the videos for use in different placements 4) Supply projects and raw assets for in-house use after completion

Total Quantity or Scope

Newcastle University invites bids to join a Dynamic Purchasing System it is establishing for the supply of a range of marketing services. The Newcastle University Marketing Department is a comprehensive, world-class marketing team dedicated to serving our partners, academics and students. This DPS will also be used for marketing across the entire University and is not limited to the central team. Our vision for marketing at Newcastle encompasses the following: • embracing a ‘digital first’ approach; • encouraging our team through personal growth; • engaging with our clients and audiences; • delivering an exceptional marketing strategy. There will be six lots on this DPS: 1) web services, SEO and digital content; 2) graphic design and print, branding, copywriting; 3) programmatic advertising management, media buying, public relations; 4) social media, paid search and paid social; 5) international; 6) platforms.

Award Detail

Award Criteria

CPV Codes

• 79000000 - Business services: law, marketing, consulting, recruitment, printing and security
• 92111200 - Advertising, propaganda and information film and video-tape production

Other Information

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